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Conversion Optimisation
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Conversion Optimisation
Double your leads

WHAT IS IT?

Conversion optimisation is the process in which we double the number of leads you currently receive.


HOW WE DO IT

We apply a scientific approach to understand why people don’t convert.
We then make it easier for people to convert by providing more information, improved layout and building trust.

Cornerstones of conversion success

1

Rapid landing page testing

We use landing page software called Unbounce to enable us to roll out landing pages in minutes. Tests can now take place in days.

The software also provides the ability to measure the effect of changes and statistically relevant data to assure us that improvements are working.

2

Heat mapping

We use heat mapping software to determine where customers are clicking, scrolling, reading, and focusing their attention on your landing page and website.

This allows us to stop guessing how visitors behave and apply data to improve the visitor experience.

3

No IT department required

We understand your IT department is busy and marketing landing pages are not at the top of their priority list. The landing page software we use called Unbounce allows us to roll out landing pages in minutes without any assistance from IT.

4

Qualitative measurement

We use survey software called Qualaroo to gather feedback from your website visitors to find out why they did (or didn’t) convert on your page.

This enables us to provide the exact information visitors require to convert. Be it assurances, testimonials or improved benefit outlines.

DOUBLE YOUR LEADS

The key to double your leads lies with conversion optimisation.
Let us take your conversion rate from 3% to 8%.
We are paid on results so you have nothing to lose.

Give us a call on 011 726 1074 to start the conversation.

 

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